Columbia Records is one of the world’s most iconic music labels. This rebrand was not about reinventing its identity, but refining it giving its heritage a sharper, more contemporary and dynamic expression. The iconic logo remains at the heart of the identity, carefully refined to preserve its character while creating a more flexible visual system. The art direction brings energy and personality to the brand, always keeping the artist at its center. The website extends this identity into an immersive digital experience, turning each visit into an entry point to the world of Columbia Records.